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HomeK-PopThe apology came too late! YENA's agency finally apologizes after the controversy over her new song! The content triggers more anger!
K-Pop

The apology came too late! YENA's agency finally apologizes after the controversy over her new song! The content triggers more anger!

雷達歐尼8/6/202317 views 1 min read

In early June, SOLO singer YENA, who debuted as a member of the girl group IZ*ONE, was embroiled in controversy due to her new song "Hate Rodrigo". However, during the controversy, YENA did not make any statement. Only yesterday (5th), the management company finally apologized, but the content made the netizens even more furious.

Image Source_Instagram |yena.jigumina
Image Source_Instagram |yena.jigumina

On the 5th, YENA's agency, Yuehua Entertainment, apologized through their official fan club, stating "We apologize deeply for not being able to introduce the artist and content related to her second single album HATE XX, released on June 27, to the fans as soon as possible".

YENA further added that she will humbly accept the love-filled criticisms from the fans towards the Yuehua Entertainment Company, and in the future, she will listen more to various different opinions, showing even more effort to everyone.

Image Source |온라인커뮤니티
Image Source |온라인커뮤니티

Previously, YENA released her second mini-album "HATE XX" on June 27th. The title track "Hate Rodrigo" directly mentioned the name of American singer Olivia Rodrigo and used the derogatory term "Hate" before her name, sparking various controversies.

Image Source_Instagram |yena.jigumina
Image Source_Instagram |yena.jigumina

Two days later, on the 29th, the management agency pointed out suspicions of trademark, portrait, and copyright infringements in certain scenes of the "Hate Rodrigo" MV. Amid various controversies, YENA's album activities quietly came to an end.

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Image Source_Instagram |yena.jigumina
Image Source_Instagram |yena.jigumina

Over a month has passed and CYENA's agency finally issued an apology, but the content was unrelated to the controversy, further angering netizens. They have expressed their frustration, asking "What's in the album promotion at all...? Is this supposed to be an apology letter? Where's the apology to the American singer? Wow, the fans must be very frustrated..."

Image Source |온라인커뮤니티
Image Source |온라인커뮤니티

"This company really frustrates me," "What? Such a ludicrous apology, fans are definitely angry," "No words for the late apology, is this what they call a genuine apology?" "That's all? Is that the end?" "Chinese companyㅋㅋㅋㅋ This is their standard," "What the! There's nothing in it," and so on, voices of dissatisfaction.

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